Media and Culture 08-KUDU-MA-MCE
1. Media Studies as a Cultural Studies: An Introduction
2. Towards a theory of a mechanical reproduction in culture
3. Defining the culture industry by Max Horkheimer and Theodor Adorno
4. Media and Myth: a Roland Barthes’ approach
5. Medium is the message – the re-vision of Marshall Mcluhlan
6. Media as a spectacle. Guy Debord’s definition of a spectacle
7. Re-defining the base and the superstructure. Marxist cultural theory by Raymond Williams
8. British Cultural Studies I – cultural encoding/decoding
9. British Cultural Studies II – watching a television audience with Ien Ang
10. What is the virtual pleasure? Politics of representation
11. The revolution of simulacra – postmodern turn in media studies
12. Media in the logic of late capitalism. Reading Fredric Jameson
13. New language of new media. The digital turn of Lev Manovich
14. Convergence rises. Henry Jenkins and transmedia strategy
Module learning aims
Information on where to find course materials
Major
Methods of teaching for learning outcomes achievement
Course module conducted remotely (e-learning)
Student workload (ECTS credits)
Cycle of studies
Module type
Year of studies (where relevant)
Pre-requisites in terms of knowledge, skills and social competences
Course coordinators
Learning outcomes
K_W01
student understand the theoretical concepts of culture nad use them in interdisciplinary perspective
K_W02
student understand terms and concepts about relations and processes in culture that can be used for describing cultural practices
K_W06
student understand changes in modern cultural life and terminology/concepts that can be used to recognize, analyze and understand new cultural practices
K_U01
student can integrate, critically analyze and use theoretical approaches of cultural studies in professional situations
K_U02
student describe meanings, social impact and localization of cultural artifacts in a historical-cultural process by using a suitable methods of analysis and interpretation
K_K01
student enrich cultural expertise in a context of intercultural communication and many traditions/lifestyles crossings
K_K02
student actively solve problems coming from the changes in modern culture
Assessment criteria
Oral exam/presentation
5.0 - excellent knowledge, skills and personal/social competence
4.5- very good knowledge, skills and personal/social competence
4.0- good knowledge, skills and personal/social competence
3.5- sufficient knowledge, skills and personal/social competence
3.0- acceptional knowledge, skills and personal/social competence
2.0- not acceptional knowledge, skills and personal/social competence
Practical placement
-
Bibliography
1. The Work of Art In The Age of Mechanical Reproduction: Walter Benjamin
2. The Culture Industry: Enlightenment As Mass Deception: Max Horkheimer and Theodor W. Adorno
3. Operation Margarine and Myth Today : Roland Barthes
4. The Medium Is The Message: Marshall Mcluhan
5. The Consumption As Spectacle: Guy Debord
6. Base and Superstructure In Marxist Cultural Theory: Raymond Williams
7. Encoding/Decoding: Stuart Hall
8. On The Politics of Empirical Audience Research: Ien Ang
9. Visual Pleasure and Narrative Cinema: Laura Mulvey
10. The Precession of Simulacra: Jean Baudrillard
11. Postmodernism, Or The Cultural Logic of Late Capitalism: Fredric Jameson
12. Cultural Software: Lev Manovich
13. Searching for the Origami Unicorn: The Matrix and Transmedia Storytelling: Henry Jenkins
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: